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Get Ready for the Holiday Season

The National Retail Federation reports that each year "about 40 percent of consumers begin their holiday shopping before Halloween." If you don't yet have your online marketing plan in place to maximize your holiday sales this year, don't worry! Our fall line up of Constant Contact workshops will help you pull together and execute the perfect marketing campaign for this holiday season. Our fall lineup below will be held at Silver Tiger Consulting's Middleton Ferncroft Training Center in Middleton, MA. Online registration for the workshops closes a few days before each event to ensure all participants have received prep materials. If you need to register late, please email

First up is Email Marketing Quick Start Boot Camp with Constant Contact on September 18th from 1-3PM. This workshop will get you started using the latest and greatest features found in the software, including creating lead capture pages for social media ads, putting together and launching an ideal email campaign in their latest editor, and more.

Our second workshop, held back to back with the Boot Camp above, is Constant Contact and Salesforce on 9/18/19 from 3-4PM. In this workshop, we'll be covering how to optimize your Salesforce database (including handling duplicates and cleaning up fields for segmentation) for both manual exports/imports and an automated 2-way sync with Constant Contact. You'll also get a free trial of PieSync which enables a true 2-way sync between the systems so your lead capture features in Constant Contact can sync automatically with your Salesforce contacts.

Our third workshop of the season, How to Have your Best Holiday Season Ever, is Wednesday, October 16th from 1:30-3:00 PM. In this workshop,

you’ll learn how to:

  • Select just the right offer for your ideal audience

  • Create a quick and effective promotional plan combining web, email, & social

  • Design an offer that stands out, especially on mobile

  • Reach new customers and spread the word using social media

  • Keep the holiday momentum going through the new year

In our 4th and final workshop of the season, Advanced Online Marketing with Constant Contact will be on November 13th from 1:30-3:00 PM. In this workshop, we'll be covering some of the more advance online marketing features in Constant Contact, including creating an auto-responder series, creating more in-depth segmentation for higher personalization, and using the integrated Facebook lead ads and Google Ads features and landing pages to grow your permission-based email list.

And don't worry- if you can't make one of our live in person workshops, we offer private training at our main offices in Wakefield, MA. Just email us at for details on setting up 1:1 training for any of the workshops listed above.

You can view our full list of trainings, webinars, and workshops here: Silver Tiger Consulting Events.

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